Reel Cinemas
Brand Identity
Brand Guideline, POS Material, Staff Collaterals, On-ground Branding, Mobile App Design
The magic of the movies was brought
to life through a captivating brand
identity for Reel Cinemas.
The essence of cinematic experience
was showcased through design,
reflecting the drama, excitement and
luxury of a outing at the movies.
With vibrant visuals and a dynamic
logo, a brand that transports you to
new worlds was created.
Crafting Cinematic Brilliance







Reel Cinemas experience from the concession stand to the usher’s lanyard was enhanced, all inspired by the magic of the movies.
Blockbuster Essentials
Seamlessly merged the
magic of the big screen
with the convenience of
digital booking, creating
an all-round movie-going
experience.
It's Showtime

